“Nothing wins more loyalty for a leader than an air of bravura," the Duke said. "I, therefore, cultivate an air of bravura.”
―
Frank Herbert
“learned rapidly because his first training was in how to leam. And the first lesson of all was the basic trust that he could learn. It is shocking to find how many people do not believe they can learn, and how many more believe learning to be difficult.”
―
Frank Herbert
“Better a dry morsel and quietness therewith than a house full of sacrifice and strife.”
―
Frank Herbert
“How do we approach the study of Muad’Dib’s father? A man of surpassing warmth and surprising coldness was the Duke Leto Atreides. Yet, many facts open the way to this Duke: his abiding love for his Bene Gesserit lady; the dreams he held for his son; the devotion with which men served him. You see him there—a man snared by Destiny, a lonely figure with his light dimmed behind the glory of his son. Still, one must ask: What is the son but an extension of the father?”
―
Frank Herbert
“people with a goal. Such people would be easy to imbue with fervor and fanaticism.”
―
Frank Herbert
“When your opponent fears you, then’s the moment when you give the fear its own rein, give it the time to work on him. Let it become terror. The terrified man fights himself. Eventually, he attacks in desperation. That is the most dangerous moment, but the terrified man can be trusted usually to make a fatal mistake. You are being trained here to detect these mistakes and use them.”
―
Frank Herbert
“Try looking into that place where you dare not look! You'll find me there, staring out at you!”
―
Frank Herbert
“Piter: Ah-ah, Baron! Is it not regrettable you were unable to devise this delicious scheme by yourself?
Baron: Someday I will have you strangled, Piter.
Piter: Of a certainty, Baron. Enfin! But a kind act is never lost, eh?
Baron: Have you been chewing verite or semuta, Piter?”
―
Frank Herbert
“Do not make the error of considering my son a child,” the Duke said. And he smiled.”
―
Frank Herbert
“Never obliterate a man unthinkingly, the way an entire fief might do it through some due process of law. Always do it for an overriding purpose—and know your purpose!”
―
Frank Herbert
“When your opponent fears you, then’s the moment when you give the fear its own rein, give it the time to work on him. Let it become terror. The terrified man fights himself. Eventually, he attacks in desperation. That is the most dangerous moment, but the terrified man can be trusted usually to make a fatal mistake. You are being trained here to detect these mistakes and use them.”
―
Frank Herbert
“How often it is that the angry man rages denial of what his inner self is telling him.”
―
Frank Herbert
“You shall be known among us as Usul, the base of the pillar. This is your secret name, your troop name. We of Sietch”
―
Frank Herbert
“He uses the nice old words so rich in tradition to be sure I know he means it.”
―
Frank Herbert
“A ruler must learn to persuade and not to compel... he must lay the best coffee hearth to attract the finest men... a good ruler has to learn his world's language... it's different for every world... the language of the rocks and growing things... the language you don't hear just with your ears... the Mystery of Life... not a problem to solve, but a reality to experience...
Understanding must move with the flow of the process.”
―
Frank Herbert