“To be persuasive we must be believable; to be believable we must be credible; to be credible we must be truthful.”

John C. Maxwell

“people don’t function like machines. They have feelings. They think. They have problems, hopes, and dreams. Though people can be managed, they would much rather be led. And when they are led, they perform at a much higher level.”

John C. Maxwell

“You can’t stop people from thinking—but you can start them.”

John C. Maxwell

“As Thomas Jefferson proclaimed, “In matters of fashion, swim with the current. In matters of conscience, stand like a rock.”

John C. Maxwell

“The first responsibility of a leader is to define reality.” That can happen only when the leader is willing to hear and face the truth.”

John C. Maxwell

“Your values are the soul of your leadership, and they drive your behavior.”

John C. Maxwell

“Quando entendemos o ponto de vista do próximo — entendemos o que ele está tentando fazer nove entre dez vezes ele está tentando fazer o que é certo.”

John C. Maxwell

“The goal of confrontation should be to help, not to humiliate.”

John C. Maxwell

“Everyone enjoys being inspired. But here’s the truth when it comes to personal growth: Motivation gets you going, but discipline keeps you growing. That’s the Law of Consistency. It doesn’t matter how talented you are. It doesn’t matter how many opportunities you receive. If you want to grow, consistency is key.”

John C. Maxwell

“Andrew Carnegie said, “As I grow older, I pay less attention to what men say. I just watch what they do.” Great”

John C. Maxwell

“People buy into the leader before they buy into the vision.”

John C. Maxwell

“The actions of men are the best interpreters of their thoughts.”

John C. Maxwell

“Success is... knowing your purpose in life, growing to reach your maximum potential, and sowing seeds that benefit others.”

John C. Maxwell

“Your mission is to become better today than you were yesterday.”

John C. Maxwell

“The real art of conversation is not only to say the right thing in the right place, but to leave unsaid the wrong thing at the tempting moment.”

John C. Maxwell


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