“Any ideas, plan, or purpose may be placed in the mind through repetition of thought”

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“Psychologists have correctly said that “when one is truly ready for a thing, it puts in its appearance.”

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“The mind grows only through use, and it atrophies through idleness.”

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“Anybody can wish for riches, and most people do, but only a few know that a definite plan, plus a burning desire for wealth, are the only dependable means of accumulating wealth.”

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“I stopped three feet from gold, but I will never stop because men say ‘no’ when I ask them to buy insurance.”

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“All great truths are simple in final analysis, and easily understood; if they are not, they are not great truths.”

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“Strength, both physical and spiritual, is the product of struggle!”

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“Truly, “thoughts are things,” and powerful things at that, when they are mixed with definiteness of purpose, persistence, and a burning desire for their translation into riches, or other material objects.”

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“If you must be careless with your possessions, let it be in connection with material things. Your mind is your spiritual estate! Protect and use it with the care to which Divine Royalty is entitled. You were given a WILL-POWER for this purpose.”

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“Henry Ford has been repeatedly mentioned, because he is an astounding example of what a man with a mind of his own, and a will to control it, can accomplish.”

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Lack of persistence. Most of us are good “starters” but poor “finishers” of everything we begin. Moreover, people are prone to give up at the first signs of defeat. There is no substitute for persistence. The person who makes persistence his watch-word, discovers that “Old Man Failure” finally becomes tired, and makes his departure. Failure cannot cope with persistence.”

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“Somewhere in your make-up (perhaps in the cells of your brain) there lies sleeping, the seed of achievement which, if aroused and put into action, would carry you to heights, such as you may never have hoped to attain.”

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“There are four simple steps which lead to the habit of persistence. They call for no great amount of intelligence, no particular amount of education, and but little time or effort. The necessary steps are:—       1.   A definite purpose backed by burning desire for its fulfillment.       2.   A definite plan, expressed in continuous action.       3.   A mind closed tightly against all negative and discouraging influences, including negative suggestions of relatives, friends and acquaintances.       4.   A friendly alliance with one or more persons who will encourage one to follow through with both plan and purpose.”

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“This power is made up of the principles described in this book. In the story of the Declaration of Independence it will not be difficult to detect at least six of these principles: DESIRE, DECISION, FAITH, PERSISTENCE, THE MASTER MIND and ORGANISED PLANNING.

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“It is the personalities back of a business which determine the measure of success the business will enjoy. Modify those personalities so they are more pleasing and more attractive to the patrons of the business and the business will thrive. In any of the great cities of the United States one may purchase merchandise of similar nature and price in scores of stores, yet you will find there is always one outstanding store which does more business than any of the others, and the reason for this is that back of that store is a man, or men, who has attended to the personalities of those who come in contact with the public. People buy personalities as much as merchandise, and it is a question if they are not influenced more by the personalities with which they come in contact than they are by the merchandise.

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