“Warren Bennis and Bert Nanus say that “trust is the emotional glue that binds followers and leaders together.”

John C. Maxwell

“George Bernard Shaw observó: “El mayor problema con la comunicación es la ilusión de que se llevó a cabo”

John C. Maxwell

“You don’t really understand people until you hear their life story. If you know their stories, you grasp their history, their hurts, their hopes and aspirations. You put yourself in their shoes. And just by virtue of listening and remembering what’s important to them, you communicate that you care and desire to add value.”

John C. Maxwell

“Nobody wants to be sold, but everyone wants to be helped.”

John C. Maxwell

“application phase of the thinking process, land your ideas first with… Yourself: Landing an idea with yourself will give you integrity. People will buy into an idea only after they buy into the leader who communicates it. Before teaching any lesson, I ask myself three questions: “Do I believe it? Do I live it? Do I believe others should live it?” If I can’t answer yes to all three questions, then I haven’t landed it. Key Players: Let’s face it, no idea will fly if the influencers don’t embrace it. After all, they are the people who carry thoughts from idea to implementation. Those Most Affected: Landing thoughts with the people on the firing line will give you great insight. Those closest to changes that occur as a result of a new idea can give you a “reality read.” And that’s important, because sometimes even when you’ve diligently completed the process of creating a thought, shaping it, and stretching it with other good thinkers, you can still miss the mark.”

John C. Maxwell

“El liderazgo es influencia, nada más y nada menos.”

John C. Maxwell

“In 1997,I wrote a book called The Success Journey. It offers an overview on what it means to be successful. In it I define success in these terms: Knowing your purpose in life Growing to reach your potential Sowing seeds that benefit others”

John C. Maxwell

“Believe in what you say. Then, live what you say. There is no greater credibility than conviction in action.”

John C. Maxwell

“capítulo quinze A lei da vitória Líderes descobrem uma forma de a equipe vencer Você já pensou sobre o que diferencia os líderes que vencem dos que sofrem derrotas? O que é preciso para tornar uma equipe vencedora? É difícil identificar”

John C. Maxwell

“You are nothing unless it comes from your heart. Passion, caring, really looking to create excellence. If you perform functions only and go to work only to do processes, then you are effectively retired. And it scares me—most people I see, by age twenty-eight are retired.”

John C. Maxwell

“A leader with confidence is a leader who brings out positive changes in people.”

John C. Maxwell

“Failure isn't failure if you do better the next time.”

John C. Maxwell

“Believing in the cause creates your conviction. Believing in your vision fuels your inspiration. Believing in your people builds your motivation.”

John C. Maxwell

“Efficiency is the foundation for survival. Effectiveness is the foundation of success.”

John C. Maxwell

“Excellence connects.” 

John C. Maxwell


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