“Drifting, without aim or purpose, is the first cause of failure.”

Napoleon Hill

“Fix in your mind the exact amount of money you desire. It is not sufficient merely to say "I want plenty of money." Be definite as to the amount. (There is a psychological reason for definiteness which will be described in a subsequent chapter). Second. Determine exactly what you intend to give in return for the money you desire. (There is no such reality as "something for nothing.) Third. Establish a definite date when you intend to possess the money you desire. Fourth. Create a definite plan for carrying out your desire, and begin at once, whether you are ready or not, to put this plan into action. Fifth. Write out a clear, concise statement of the amount of money you intend to acquire, name the time limit for its acquisition, state what you intend to give in return for the money, and describe clearly the plan through which you intend to accumulate it. Sixth. Read your written statement aloud, twice daily, once just before retiring at night, and once after arising in the morning. AS YOUREAD--SEE AND FEEL AND BELIEVE YOURSELF ALREADY IN POSSESSION OF THE MONEY.”

Napoleon Hill

“UN LÂCHEUR NE GAGNE JAMAIS ET UN GAGNEUR NE LÂCHE JAMAIS.”

Napoleon Hill

“Man’s greatest motivating force is his desire to please woman! The hunter who excelled during prehistoric days, before the dawn of civilization, did so, because of his desire to appear great in the eyes of woman. Man’s nature has not changed in this respect. The “hunter” of today brings home no skins of wild animals, but he indicates his desire for her favor by supplying fine clothes, motor cars, and wealth. Man has the same desire to please woman that he had before the dawn of civilization. The only thing that has changed, is his method of pleasing. Men who accumulate large fortunes, and attain to great heights of power and fame, do so, mainly, to satisfy their desire to please women.”

Napoleon Hill

“Remember, too, that all who succeed in life get off to a bad start, and pass through many heart­breaking struggles before they “arrive.”

Napoleon Hill

“The majority of men meet with failure because of their lack of persistence in creating new plans to take the place of those which fail.”

Napoleon Hill

“If you must be careless with your possessions, let it be in connection with material things. Your mind is your spiritual estate! Protect and use it with the care to which Divine Royalty is entitled. You were given a WILL-POWER for this purpose.”

Napoleon Hill

“It is always better to imitate a successful man than to envy him.” 

Napoleon Hill

“The starting point of all individual achievement is the adoption of a definite major purpose and a specific plan for its attainment.

Napoleon Hill

“Watch the one ahead of you, and you’ll learn why he is ahead. Then emulate him.”

Napoleon Hill

“Before success comes in any man's life, he's sure to meet with much temporary defeat and, perhaps some failures. When defeat overtakes a man, the easiest and the most logical thing to do is to quit. That's exactly what the majority of men do.”

Napoleon Hill

“He did not say, “I will work there for a few months, and if I get no encouragement, I will quit and get a job somewhere else.” He did say, “I will start anywhere. I will do anything Edison tells me to do, but before I am through, I will be his associate.” He did not say, “I will keep my eyes open for another opportunity, in case I fail to get what I want in the Edison organization.” He said, “There is but one thing in this world that I am determined to have, and that is a business association with Thomas A. Edison. I will burn all bridges behind me, and stake my entire future on my ability to get what I want.” He left himself no possible way of retreat. He had to win or perish!”

Napoleon Hill

“A genius is simply one who has taken full possession of his own mind and directed it toward objectives of his own choosing, without permitting outside influences to discourage or mislead him.”

Napoleon Hill

“If Europe had been blessed with more rulers with the human heart and the traits of honesty of ex-king Edward, for the past century, that unfortunate hemisphere now seething with greed, hate, lust, political connivance, and threats of war, would have a different and a better story to tell. A story in which Love and not Hate would rule.

Napoleon Hill

“If you do not conquer self, you will be conquered by self. You may see at one and the same time both your best friend and your greatest enemy, by stepping in front of a mirror.”

Napoleon Hill


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