“Successful, effective people are those who launch directly into their major tasks and then discipline themselves to work steadily and single-mindedly until those tasks are complete.

Brian Tracy

“If you have to eat a live frog at all, it doesn't pay to sit and look at it for very long.”

Brian Tracy

“No matter what the level of your ability, you have more potential than you can ever develop in a lifetime. JAMES T. McCAY”

Brian Tracy

“If you have to eat two frogs, eat the ugliest one first." This is another way of saying that if you have two important tasks before you, start with the biggest, hardest, and most important task first.”

Brian Tracy

“Communicating is like that, because the way we communicate with our children shows how we feel about ourselves.”

Brian Tracy

“What is the most important and valuable work that you do, in any field or profession? It’s thinking!”

Brian Tracy

“Develop an attitude of gratitude, and give thanks of everything that happens to you, knowing that every step forward is a step toward achieving something bigger and better than your current situation.”

Brian Tracy

“Read an hour every day in your chosen field. This works out to about one book per week, fifty books per year, and will guarantee your success.”

Brian Tracy

“Live your life in every way to earn and keep the respect of the people you respect.”

Brian Tracy

“The Key to Success is Action”

Brian Tracy

“if you expect to be successful, you will eventually be successful. If you expect to be happy and popular, you will be happy and popular. If you expect to be healthy and prosperous, that is what will happen... Always think and talk positively about the future. Start every morning by saying: 'I believe something wonderful is going to happen to me today.' Then, throughout the day, expect the best.”

Brian Tracy

“The ability to concentrate singlemindedly on your most important task, to do it well and to finish it completely, is the key to great success, achievement, respect, status, and happiness in life. This key insight is the heart and soul of this book.

Brian Tracy

“If the first thing you do when you wake up in the morning is eat a live frog, then nothing worse can happen for the rest of the day!" Brian Tracy says that your "frog" should be the most difficult item on your things-to-do list, the one you're most likely to procrastinate on; because, if you eat that first, it'll give you energy and momentum for the rest of the day. But, if you don't...if you let him sit there on the plate and stare at you while you do a hundred unimportant things, it can drain your energy and you won't even know it.”

Brian Tracy

“Successful people are always looking for opportunities to help others.  Unsuccessful people are always asking, "What's in it for me?”

Brian Tracy

“Love only grows by sharing. You can only have more for yourself by giving it away to others.”

Brian Tracy


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