“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”
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Brian Tracy
“All change is from the inner to the outer. All change begins in the self-concept. You must become the person you want to be on the inside before you see the appearance of this person on the outside.”
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Brian Tracy
“You can’t decide to value your child sometimes, and then put a game of Farmville, or golf, or a scrapbooking session before kids on other days. Values are non-negotiable like that.”
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Brian Tracy
“Optimism is the one quality more associated with success and happiness than any other.”
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Brian Tracy
“The hardest part of any important task is getting started on it in the first place. Once you actually begin work on a valuable task, you seem to be naturally motivated to continue.”
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Brian Tracy
“Become the kind of leader that people would follow voluntarily; even if you had no title or position.”
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Brian Tracy
“The PREP Formula Once you have your points, you can use the “PREP” formula for each point in your presentation. P: Point of View State your opinion, idea, or fact at the beginning. R: Reasons State your reasons for holding this point of view. E: Example Reinforce your point of view with an example. P: Point of View Restate your first “P” to emphasize your idea and to come full circle.”
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Brian Tracy
“Your problem is to bridge the gap between where you are now and the goals you intend to reach. EARL NIGHTINGALE”
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Brian Tracy
“Priorities versus Posteriorities Setting priorities requires setting posteriorities as well. A priority is something that you do more of and sooner, whereas a posteriority is something you do less of or later. You are probably already overwhelmed with too much to do and too little time. Because of this, for you to embark on a new task, you must discontinue an old task. Getting into something new requires getting out of another activity. Before you commit to a new undertaking, ask yourself, “What am I going to stop doing so that I have enough time to work on this new task?” Go through your life regularly and practice “creative abandonment”: Consciously determine the activities that you are going to discontinue so that you have more time to spend on those tasks that can really make a difference to your future.”
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Brian Tracy
“The act of taking the first step is what separates the winners from the losers.”
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Brian Tracy
“The ability to concentrate singlemindedly on your most important task, to do it well and to finish it completely, is the key to great success, achievement, respect, status, and happiness in life. This key insight is the heart and soul of this book.
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Brian Tracy
“The great thing in this world is not so much where we stand, as in what direction we are moving.”
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Brian Tracy
“In 80 percent or more of cases, people have three goals in common: first, a financial and career goal; second, a family or personal relationship goal; and third, a health or a fitness goal. And this is as it should be. These are the three most important areas of life. If you give yourself a grade on a scale of one to ten in each of these three areas, you can immediately identify where you are doing well in life and where you need some improvement.”
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Brian Tracy
“your ability to select your most important task at each moment, and then to get started on that task and to get it done both quickly and well, will probably have more of an impact on your success than any other quality or skill you can develop
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Brian Tracy
“Concentrate all your thoughts on the task at hand. The sun’s rays do not burn until brought to a focus.”
―
Brian Tracy
