“The most important success principle of all was stated by Elbert Hubbard, one of the most prolific writers in American history, at the beginning of the twentieth century. He said, ‘Self-discipline is the ability to do what you should do, when you should do it, whether you feel like it or not.”

Brian Tracy

“The law of Forced Efficiency says that "There is never enough time to do everything, but there is always enough time to do the most important thing.”

Brian Tracy

“Practice "zero-based thinking" in every part of your life. Ask yourself continually, "If I were not doing this already, knowing what I now know, would I start doing it again today?" If it is something you would not start again today, knowing what you now know, it is a prime candidate for abandonment or creative procrastination.”

Brian Tracy

“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”

Brian Tracy

“If you don’t spend quality time with your loved ones or do things that are important in your life, someone or something less important will take up your time. 3)”

Brian Tracy

“Become the kind of leader that people would follow voluntarily; even if you had no title or position.”

Brian Tracy

“knowing how to deal with change effectively is a primary requirement for living successfully in perhaps the most exciting time in all of human history ”

Brian Tracy

“You will regret many things in life, but you will never regret being too kind or too fair.”

Brian Tracy

“The essence of a successful business is really quite simple. It is your ability to offer a product or service that people will pay for at a price sufficiently above your costs, ideally three or four or five times your cost, thereby giving you a profit that enables you to buy and to offer more products and services.”

Brian Tracy

“Courage is a habit that is learned by acting courageously whenever the quality of courage is required.”

Brian Tracy

“Get it 80 percent right and then correct it later.”

Brian Tracy

“People who take a long view of their lives and careers always seem to make much better decisions about their time and activities than people who give very little thought to the future.”

Brian Tracy

“The first requisite for success is the ability to apply your physical and mental energies to one problem incessantly without growing weary.”

Brian Tracy

“What one great thing would you dare to dream, if you knew you could not fail?”

Brian Tracy

“Move out of your comfort zone. You can only grow if you are willing to feel awkward and uncomfortable when you try something new.”

Brian Tracy


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