“This is the process of “systematic desensitization.” By confronting your fear, and by repeatedly doing the thing you fear, the fear eventually disappears.”

Brian Tracy

“There are, basically, three kinds of people: the unsuccessful, the temporarily successful, and those who become and remain successful. The difference is character.”

Brian Tracy

“Today the greatest single source of wealth is between your ears.”

Brian Tracy

“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”

Brian Tracy

“When you set more goals, try more things, engage in more activities, and explore more opportunities, your probabilities of success increase dramatically.”

Brian Tracy

“You can accomplish virtually anything if you want it badly enough and if you are willing to work long enough and hard enough”

Brian Tracy

“The first rule of frog eating is this: If you have to eat two frogs, eat the ugliest one first.”

Brian Tracy

“Success equals goals; all else is commentary.  ”

Brian Tracy

“Leaders think and talk about the solutions. Followers think and talk about the problems.”

Brian Tracy

“Practice "zero-based thinking" in every part of your life. Ask yourself continually, "If I were not doing this already, knowing what I now know, would I start doing it again today?" If it is something you would not start again today, knowing what you now know, it is a prime candidate for abandonment or creative procrastination.”

Brian Tracy

“The only way to overcome your fears is to do the thing you fear.”

Brian Tracy

“The ability to discipline yourself to delay gratification in the short term in order to enjoy greater rewards in the long term, is the indispensable prerequisite for success.”

Brian Tracy

“Always choose the future over the past. What do we do now?”

Brian Tracy

“Move out of Your Comfort Zone”

Brian Tracy

“Rule: It is the quality of time at work that counts and the quantity of time at home that matters.”

Brian Tracy


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