“The law of Forced Efficiency says that "There is never enough time to do everything, but there is always enough time to do the most important thing.”

Brian Tracy

“People with clear, written goals, accomplish far more in a shorter period of time than people without them could ever imagine.”

Brian Tracy

“The most important success principle of all was stated by Elbert Hubbard, one of the most prolific writers in American history, at the beginning of the twentieth century. He said, ‘Self-discipline is the ability to do what you should do, when you should do it, whether you feel like it or not.”

Brian Tracy

“Changing habits that are no longer consistent with your higher purposes is one of the hardest things you’ll ever do, and one of the most essential to the quality of your life.”

Brian Tracy

“No one lives long enough to learn everything they need to learn starting from  scratch. To be successful, we absolutely, positively have to find people who  have already paid the price to learn the things that we need to learn to achieve  our goals.”

Brian Tracy

“The ability to concentrate singlemindedly on your most important task, to do it well and to finish it completely, is the key to great success, achievement, respect, status, and happiness in life. This key insight is the heart and soul of this book.

Brian Tracy

“If you raise your children to feel that they can accomplish any goal or task they decide upon, you will have succeeded as a parent and you will have given your children the greatest of all blessings. ”

Brian Tracy

“Success equals goals; all else is commentary.  ”

Brian Tracy

“There are certain things that you can do, or learn to do, that can make you extraordinarily valuable to yourself and to others. Your job is to identify your special areas of uniqueness and then to commit yourself to becoming very, very good in those areas. Increase”

Brian Tracy

“Everything you do is triggered by an emotion of either desire or fear.”

Brian Tracy

“Rule: It is the quality of time at work that counts and the quantity of time at home that matters.”

Brian Tracy

“Develop the winning edge; small differences in your performance can lead to large differences in your results.”

Brian Tracy

“You perform at your highest potential only when you are focusing on the most valuable use of your time. This is the key to personal and business success. It is the central issue in personal efficiency and time management. You must always be asking yourself, What is the most valuable use of my time right now? Discipline yourself to work exclusively on the one task that, at any given time, is the answer to this question. Keep yourself on track and focused on your most important responsibilities by asking yourself, over and over, What is the most valuable use of my time right now? How you can apply this law immediately: 1. Remember that you can do only one thing at a time. Stop and think before you begin. Be sure that the task you do is the highest-value use of your time. Remind yourself that anything else you do while your most important task remains undone is a relative waste of time. 2. Be clear about the most valuable work that you do for your organization. Whatever it is, resolve to concentrate on doing that specific task before anything else. Why are you on the payroll? What specific, tangible, measurable results are expected of you? And of all the different results you are capable of achieving, which are the most important to your career at this moment? Whatever the answer, this is where you must focus your energies, and nowhere else.”

Brian Tracy

“Your mind is designed in such a way that you cannot have an idea on the one hand without also having the ability to bring that idea into reality on the other. The very existence of an idea in your conscious mind means that you have within you and around you the capacity to turn it into reality. The only question you have to answer is, How badly do you want it?”

Brian Tracy

“The key to success is action.”

Brian Tracy


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