“The more you seek security, the less of it you have. But the more you seek  opportunity, the more likely it is that you will achieve the security that you  desire.”

“It is rather pointless to go head to head with strong and entrenched competition. But numerous opportunities can be found in the marketplace for a company to maximize its unique qualities, differentiate its products and services, and go after a specific market segment where its competitors are weak and where you can develop superiority, where you can win battles.”

“Today the greatest single source of wealth is between your ears.”

“Truthfulness is the main element of character.”

“Your success in life will be in direct proportion to what you do after you do what you are expected to do.”

“Become the kind of leader that people would follow voluntarily; even if you had no title or position.”

“The hardest part of any important task is getting started on it in the first place. Once you actually begin work on a valuable task, you seem to be naturally motivated to continue.”

“Read an hour every day in your chosen field. This works out to about one book per week, fifty books per year, and will guarantee your success.”

“The Law of Attraction says that you are a “living magnet” and that you invariably attract into your life the people, ideas, opportunities, and circumstances in harmony with your dominant thoughts. When you think positive, optimistic, loving, and successful thoughts, you create a force field of magnetism that attracts, like iron filings to a magnet, the very things you are thinking about. This law explains why it is that you don’t have to be concerned where your good is going to come from. If you can keep your mind clearly focused on what you want, and refrain from thinking about what you don’t want, you will attract everything you need to achieve your goals, exactly when you are ready. Change your thinking and you change your life.”

“Rule: Continuous learning is the minimum requirement for success in any field.”

“Any thought or action that you repeat over and over will eventually become a new habit.”

“Practice "zero-based thinking" in every part of your life. Ask yourself continually, "If I were not doing this already, knowing what I now know, would I start doing it again today?" If it is something you would not start again today, knowing what you now know, it is a prime candidate for abandonment or creative procrastination.”

“Courage is the ladder on which all the other virtues mount.” —CLARE BOOTHE LUCE When things go wrong, when you experience sudden reversals and disappointments, your natural tendency will be to respond with negativity, fear, and anger. Whenever you feel hurt or threatened by loss or criticism, you react to protect yourself with the fight-or-flight response. As a leader, your first job is to take firm control over your mind and emotions, and then to take control over the situation, in that order. Leaders focus on the future, not the past. They focus on what can be done now to resolve the problem or improve the situation. They focus on what is under their control, their next decisions and actions. You must do the same.”

“Know What You Believe What are your values today with regard to your work and your career? Do you believe in the values of integrity, hard work, dependability, creativity, cooperation, initiative, ambition, and getting along well with people? People who live these values in their work are vastly more successful and more highly esteemed than people who do not. What are your values with regard to your family? Do you believe in the importance of unconditional love, continuous encouragement and reinforcement, patience, forgiveness, generosity, warmth, and attentiveness? People who practice these values consistently with the important people in their lives are much happier than people who do not. What are your values with regard to money and financial success? Do you believe in the importance of honesty, industry, thrift, frugality, education, excellent performance, quality, and persistence? People who practice these values are far more successful in their financial lives than those who do not, and they achieve their financial goals far faster as well. What about your health? Do you believe in the importance of self-discipline, self-mastery, and self-control with regard to diet, exercise, and rest? Do you set high standards for health and fitness and then work every day to live up to those standards? People who practice these values live longer, healthier lives than people who do not.”

“People who take a long view of their lives and careers always seem to make much better decisions about their time and activities than people who give very little thought to the future.”