“What one great thing would you dare to dream, if you knew you could not fail?”

― Brian Tracy

“One of the very worst uses of time is to do something very well that need not to be done at all.”

― Brian Tracy

“The second rule of frog eating is this: If you have to eat a live frog at all, it doesn't pay to sit and look at it for very long.”

― Brian Tracy

“People invariably seek the fastest and easiest way to get the things they want, right now, with little or no concern for the long-term consequences of their behaviors.”

― Brian Tracy

“Your decision to be, have and do something out of ordinary entails facing  difficulties that are out of the ordinary as well. Sometimes your greatest asset is  simply your ability to stay with it longer than anyone else.”

― Brian Tracy

“The act of taking the first step is what separates the winners from the losers.”

― Brian Tracy

“The ability to concentrate singlemindedly on your most important task, to do it well and to finish it completely, is the key to great success, achievement, respect, status, and happiness in life. This key insight is the heart and soul of this book.

― Brian Tracy

“The two most important days in your life are the day you are born and the day you find out why.”

― Brian Tracy

“The greatest problem of human life is fear. It is fear that robs us of happiness. It is fear that causes us to settle for far less than we are capable of. It is fear that is the root cause of negative emotions, unhappiness and problems in human relationships.”

― Brian Tracy

“If the first thing you do when you wake up in the morning is eat a live frog, then nothing worse can happen for the rest of the day!" Brian Tracy says that your "frog" should be the most difficult item on your things-to-do list, the one you're most likely to procrastinate on; because, if you eat that first, it'll give you energy and momentum for the rest of the day. But, if you don't...if you let him sit there on the plate and stare at you while you do a hundred unimportant things, it can drain your energy and you won't even know it.”

― Brian Tracy

“Never say anything about yourself you don't want to come true”

― Brian Tracy

“Josh Billings wrote, “It’s not what a man knows that hurts him; it’s what he knows that isn’t true.”

― Brian Tracy

“To earn more, you must learn more.”

― Brian Tracy

“The very act of accepting responsibility short-circuits and cancels out any negative emotions you may be experiencing.”

― Brian Tracy

“Optimism is the one quality more associated with success and happiness than  any other.  ”

― Brian Tracy


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