“You perform at your highest potential only when you are focusing on the most valuable use of your time. This is the key to personal and business success. It is the central issue in personal efficiency and time management. You must always be asking yourself, What is the most valuable use of my time right now? Discipline yourself to work exclusively on the one task that, at any given time, is the answer to this question. Keep yourself on track and focused on your most important responsibilities by asking yourself, over and over, What is the most valuable use of my time right now? How you can apply this law immediately: 1. Remember that you can do only one thing at a time. Stop and think before you begin. Be sure that the task you do is the highest-value use of your time. Remind yourself that anything else you do while your most important task remains undone is a relative waste of time. 2. Be clear about the most valuable work that you do for your organization. Whatever it is, resolve to concentrate on doing that specific task before anything else. Why are you on the payroll? What specific, tangible, measurable results are expected of you? And of all the different results you are capable of achieving, which are the most important to your career at this moment? Whatever the answer, this is where you must focus your energies, and nowhere else.”

Brian Tracy

“your ability to select your most important task at each moment, and then to get started on that task and to get it done both quickly and well, will probably have more of an impact on your success than any other quality or skill you can develop.”

Brian Tracy

“It is impossible to succeed without failing.” 

Brian Tracy

“The biggest enemies we have to overcome on the road to success are not lack of ability and lack of opportunity but fears of failure and rejection and the doubts that they trigger.”

Brian Tracy

“The very act of accepting responsibility short-circuits and cancels out any negative emotions you may be experiencing.”

Brian Tracy

“Awareness is the starting point of every quest and the outcome of every journey.”

Brian Tracy

“The law of correspondence says your outer world is a mirror of your inner world. Your outer world corresponds to your inner world. Your outer world of your relationships—especially with your children and spouse—simply corresponds to how you feel about yourself, how you’re doing”

Brian Tracy

“In Re-framing, you interpret the event in a positive way. You change your language . Instead if defining it as a problem you re-frame it as a situation . A problem is something that is upsetting and stressful. A situation is something that you simply deal with .”

Brian Tracy

“Excellence/Perfection is not a destination; it is a continuous journey that never ends.”

Brian Tracy

“There are certain things that you can do, or learn to do, that can make you extraordinarily valuable to yourself and to others. Your job is to identify your special areas of uniqueness and then to commit yourself to becoming very, very good in those areas. Increase”

Brian Tracy

“human resources are the most valuable assets that the company has.”

Brian Tracy

“To be truly happy and fulfilled, you must be working toward accomplishing something that is bigger than yourself, and that makes a difference in the life or work of others.”

Brian Tracy

“Become the kind of leader that people would follow voluntarily; even if you had no title or position.”

Brian Tracy

“I never hold grudges; while you’re holding a grudge, they’re out dancing.”

Brian Tracy

“Your subject should always answer the question “What is the problem to be solved?” or “What is the job to be done?” A”

Brian Tracy


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