“The essence of a successful business is really quite simple. It is your ability to offer a product or service that people will pay for at a price sufficiently above your costs, ideally three or four or five times your cost, thereby giving you a profit that enables you to buy and to offer more products and services.”
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Brian Tracy
“Josh Billings wrote, “It’s not what a man knows that hurts him; it’s what he knows that isn’t true.”
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Brian Tracy
“Priorities versus Posteriorities Setting priorities requires setting posteriorities as well. A priority is something that you do more of and sooner, whereas a posteriority is something you do less of or later. You are probably already overwhelmed with too much to do and too little time. Because of this, for you to embark on a new task, you must discontinue an old task. Getting into something new requires getting out of another activity. Before you commit to a new undertaking, ask yourself, “What am I going to stop doing so that I have enough time to work on this new task?” Go through your life regularly and practice “creative abandonment”: Consciously determine the activities that you are going to discontinue so that you have more time to spend on those tasks that can really make a difference to your future.”
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Brian Tracy
“The future belongs to the competent. It belongs to those who are very, very good at what they do. It does not belong to the well-meaning.”
―
Brian Tracy
“One of the very worst uses of time is to do something very well that need not to be done at all.”
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Brian Tracy
“Optimism is the one quality more associated with success and happiness than any other.”
―
Brian Tracy
“Fear and self-doubt have always been the greatest enemies of human potential.”
―
Brian Tracy
“An average person with average talent, ambition and education can outstrip the most brilliant genius in our society, if that person has clear, focused goals.”
―
Brian Tracy
“You can make excuses or you can make progress. You choose.”
―
Brian Tracy
“The second rule of frog eating is this: If you have to eat a live frog at all, it doesn't pay to sit and look at it for very long.”
―
Brian Tracy
“Positive expectations are the mark of the superior personality.”
―
Brian Tracy
“The most important success principle of all was stated by Elbert Hubbard, one of the most prolific writers in American history, at the beginning of the twentieth century. He said, ‘Self-discipline is the ability to do what you should do, when you should do it, whether you feel like it or not.”
―
Brian Tracy
“There is one quality that one must possess to win, and that is definiteness of purpose, the knowledge of what one wants and a burning desire to achieve it.”
―
Brian Tracy
“Think continually about what you want, not about the things you fear.”
―
Brian Tracy
“The ability to discipline yourself to delay gratification in the short term in order to enjoy greater rewards in the long term, is the indispensable prerequisite for success.”
―
Brian Tracy
