“Focus on what’s important to them and you will be one of the most interesting people they’ve ever met.”

John C. Maxwell

“what gets rewarded gets done. If you praise and honor the people who epitomize the values of the team, those values get embraced and upheld by other members of the team. There is no better reinforcement.”

John C. Maxwell

“Sociologists tell us that even the most introverted individual will influence ten thousand other people during his or her lifetime! This amazing statistic was shared with me by my associate Tim Elmore.”

John C. Maxwell

“An infant is born with a clenched fist; a man dies with an open hand. Life has a way of prying free the things we think are so important.”

John C. Maxwell

“A person with a negative self-image will expect the worst, damage relationships, and find others who are similarly negative.”

John C. Maxwell

“There isn’t anyone you couldn’t learn to love once you’ve heard their story.” —Fred Rogers”

John C. Maxwell

“Every human being has value, and every player on a team adds value to the team in some way.”

John C. Maxwell

“REAL: relationships, equipping, attitude, and leadership.”

John C. Maxwell

“V. Gilbert Beers says, “A person of integrity is one who has established a system of values against which all of life is judged.” Integrity is not what we do so much as who we are. And who we are, in turn, determines what we do.

John C. Maxwell

“Saying you believe in yourself will not guarantee your success, but saying you don't believe in yourself will guarantee your failure.”

John C. Maxwell

“One of my favorite stories is about a newly hired traveling salesman who sent his first sales report to the home office. It stunned the brass in the sales department because it was obvious that the new salesman was ignorant! This is what he wrote: “I seen this outfit which they ain’t never bot a dim’s worth of nothin from us and I sole them some goods. I’m now goin to Chicawgo.” Before the man could be given the heave-ho by the sales manager, along came this letter from Chicago: “I cum hear and sole them haff a millyon.” Fearful if he did, and afraid if he didn’t fire the ignorant salesman, the sales manager dumped the problem in the lap of the president. The following morning, the ivory-towered sales department members were amazed to see posted on the bulletin board above the two letters written by the ignorant salesman this memo from the president: “We ben spendin two much time trying to spel instead of trying to sel. Let’s watch those sails. I want everybody should read these letters from Gooch who is on the rode doin a grate job for us and you should go out and do like he done.”

John C. Maxwell

“No one can understand that mysterious thing we call influence . . . yet . . . everyone of us continually exerts influence, either to heal, to bless, to leave marks of beauty; or to wound, to hurt, to poison, to stain other lives.”

John C. Maxwell

“If you combine your thoughts with the thoughts of others, you will come up with thoughts you’ve never had!”

John C. Maxwell

“A man must be big enough to admit his mistakes, smart enough to profit from them, and strong enough to correct them.”

John C. Maxwell

“If you want to reach your potential and become the person you were created to be, you must do much more than just experience life and hope that you learn what you need along the way. You must go out of your way to seize growth opportunities as if your future depended on it.”

John C. Maxwell


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