“THE RIGHT AND WRONG PICTURE OF A DREAM I’ve studied successful people for almost forty years. I’ve known hundreds of high-profile people who achieved big dreams. And I’ve achieved a few dreams of my own. What I’ve discovered is that a lot of people have misconceptions about dreams. Take a look at many of the things that people pursue and call dreams in their lives: Daydreams—Distractions from Current Work Pie-in-the-Sky Dreams—Wild Ideas with No Strategy or Basis in Reality Bad Dreams—Worries that Breed Fear and Paralysis Idealistic Dreams—The Way the World Would Be If You Were in Charge Vicarious Dreams—Dreams Lived Through Others Romantic Dreams—Belief that Some Person Will Make You Happy Career Dreams—Belief that Career Success Will Make You Happy Destination Dreams—Belief that a Position, Title, or Award Will Make You Happy Material Dreams—Belief that Wealth or Possessions Will Make You Happy If these aren’t good dreams—valid ones worthy of a person’s life—then what are? Here is my definition of a dream that can be put to the test and pass: a dream is an inspiring picture of the future that energizes your mind, will, and emotions, empowering you to do everything you can to achieve it.”

John C. Maxwell

“I may not be able to change the world I see around me, but I can change what I see within me.”

John C. Maxwell

“Los educadores toman algo simple y lo vuelven complicado. Los comunicadores toman algo complicado y lo hacen simple.

John C. Maxwell

“I remember looking at myself in the mirror one morning and thinking, I am not a handsome guy. What am I going to do with a face like this? Then I smiled. And I thought, That helps.”

John C. Maxwell

“Have to sow excellent seeds to have an excellent life. Must start with sowing excellent thoughts.”

John C. Maxwell

“If you are interested in success, it’s easy to set your standards in terms of other people’s accomplishments and then let other people measure you by those standards. But the standards you set for yourself are always more important. They should be higher than the standards anyone else would set for you, because in the end you have to live with yourself, and judge yourself, and feel good about yourself. And the best way to do that is to live up to your highest potential. So set your standards high and keep them high, even if you think no one else is looking. Somebody out there will always notice, even if it’s just you.”

John C. Maxwell

“One day when the Raiders were in Oakland, a reporter visited their locker room to talk to Ken Stabler. Stabler really wasn’t known as an intellectual, but he was a good quarterback. This newspaperman read him some English prose: “I would rather be ashes than dust. I would rather that my spark should burn out in a brilliant blaze than that it should be stifled by dry rot. I would rather be a superb meteor, every atom of me in magnificent glow, than a sleepy, impermanent planet. The proper function of man is to live, not to exist. I shall not waste my days in trying to prolong them. I shall use my time.” After reading this to the quarterback, the reporter asked, “What does this mean to you?” Stabler immediately replied, “Throw deep.” Go after it. Go out to win in life.”

John C. Maxwell

“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“Where success is concerned, people are not measured in inches, or pounds, or college degrees, or family background; they are measured by the size of their thinking.”

John C. Maxwell

“What we do on some great occasion will depend on what we are; and what we are will be the result of previous years of self-discipline.”

John C. Maxwell

“Crisis doesn’t necessarily make character, but it certainly does reveal it. Adversity is a crossroads that makes a person choose one of two paths: character or compromise. Every time he chooses character, he becomes stronger, even if that choice brings negative consequences.”

John C. Maxwell

“If you lead a team, start asking questions and really listening. Start valuing the contributions of your teammates ahead of your own. And remember that when the best idea wins, so does the entire team.”

John C. Maxwell

“If you want to get ahead, leading up is much better than kissing up.”

John C. Maxwell

“No entender lo que usted quiere es un problema de conocimiento. No tratar de obtener lo que quiere es un problema de motivación. No lograr lo que quiere es un problema de persistencia.”

John C. Maxwell

“People need clear objectives set before them if they are to achieve anything of value.”

John C. Maxwell


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