“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“Contrary to popular belief, I consider failure a necessity in business. If you're not failing at least five times a day, you're probably not doing enough. The more you do, the more you fail. The more you fail, the more you learn. The more you learn, the better you get. The operative word here is learn. If you repeat the same mistake two or three times, you are not learning from it. You must learn from your own mistakes and from the mistakes of others before you."

John C. Maxwell

“The main point is that it’s the speaker’s responsibility to bring energy to the audience and to work to activate them.”

John C. Maxwell

“As Michel de Montaigne observed, “No wind favors him who has no destined port.”

John C. Maxwell

“Your mind will give back to you exactly what you put into it.”

John C. Maxwell

“Seven Steps to Success 1) Make a commitment to grow daily. 2) Value the process more than events. 3) Don't wait for inspiration. 4) Be willing to sacrifice pleasure for opportunity. 5) Dream big. 6) Plan your priorities. 7) Give up to go up.”

John C. Maxwell

“You could use the 80/20 rule. Give 80 percent of your effort to the top 20 percent (most important) activities. Another way is to focus on exceptional opportunities that promise a huge return. It comes down to this: give your attention to the areas that bear fruit.”

John C. Maxwell

“People who achieve their potential do so because they invest in themselves every day.”

John C. Maxwell

“If you are to become more sensitive, you must be willing to take a risk. Take the initiative to find a need and take action.”

John C. Maxwell

“The toughest thing about success is that you’ve got to keep on being a success. Talent is only a starting point in business. You’ve got to keep working that talent.”

John C. Maxwell

“The bottom line in managing your emotions is that you should put others – not yourself – first in how you handle and process them. Whether you delay or display your emotions should not be for your own gratification. You should ask yourself, What does the team need? Not, What will make me feel better?”

John C. Maxwell

“leader is great, not because of his or her power, but because of his or her ability to empower others. Success without a successor is failure. A worker’s main responsibility is developing others to do the work

John C. Maxwell

“Happiness simply cannot be relied upon as a measure of success.”

John C. Maxwell

“«Uno no puede enemistarse con las personas e influir en ellas al mismo tiempo».”

John C. Maxwell

“• Leaders gain credibility when they suffer with those they lead.”

John C. Maxwell


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