“Success is . . . knowing your purpose in life, growing to reach your maximum potential, and sowing seeds that benefit others.”

John C. Maxwell

“Remember that success is just 15 percent product knowledge and it’s 85 percent people knowledge.”

John C. Maxwell

“The respect that leadership must have requires that one’s ethics be without question. A leader not only stays above the line between right and wrong, he stays well clear of the ‘gray areas.”

John C. Maxwell

“Nobody finishes well by accident.”

John C. Maxwell

“The greater the impact you want to make, the greater your influence needs to be. Whatever you will accomplish is restricted by your ability to lead others.”

John C. Maxwell

“You can’t take the team to the next level when you haven’t mastered the skills it takes to succeed on a personal level.”

John C. Maxwell

“Image promises much but produces little. Integrity never disappoints.”

John C. Maxwell

“with success come options. How we use those options reveals our character.”

John C. Maxwell

“It's not the position that makes the leader; it's the leader that makes the position. ”

John C. Maxwell

“Connectors do the difficult work of keeping it simple.”

John C. Maxwell

“Recently I took my daughter Elizabeth out to a restaurant for lunch. The waitress, whose job it was to take care of people, made us feel that we were really inconveniencing her. She was grumpy, negative, and unhelpful. All of her customers were aware of the fact that she was having a bad day. Elizabeth looked up at me and said, “Dad, she’s a grump, isn’t she?” I could only agree with a look of disdain. Halfway through our experience I tried to change this woman’s negative attitude. Pulling out a $10 bill, I said, “Could you do me a favor? I’d like some change for this $10 bill because I want to give you a good tip today.” She looked at me, did a double take, and then ran to the cash register. After changing the money, she spent the next fifteen minutes hovering over us. I thanked her for her service, told her how important and helpful she was, and left a good tip. As we left, Elizabeth said, “Daddy, did you see how that lady changed?” Seizing this golden opportunity, I said, “Elizabeth, if you want people to act right toward you, you act right toward them. And many times you’ll change them.”

John C. Maxwell

“If you don’t realize that you have genuine value and that you are worth investing in, then you will never put in the time and effort needed to grow to your potential.”

John C. Maxwell

“the entire population of the world—with one minor exception—is composed of others.”

John C. Maxwell

“Even the choicest words lose their power when they are used to overpower.”

John C. Maxwell

“Your attitude colors every aspect of your life. It is like the mind’s paintbrush.”

John C. Maxwell


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