“The Law of Forced Efficiency says, “There is never enough time to do everything, but there is always enough time to do the most important things.”

“The future belongs to the competent. It belongs to those who are very, very good at what they do. It does not belong to the well-meaning.”

“Ideas are a mode of transportation, a vehicle that you can use to take yourself from wherever you are to wherever you want to go.”

“The key to success is to focus our conscious mind on things we desire not things we fear.”

“You perform at your highest potential only when you are focusing on the most valuable use of your time. This is the key to personal and business success. It is the central issue in personal efficiency and time management. You must always be asking yourself, What is the most valuable use of my time right now? Discipline yourself to work exclusively on the one task that, at any given time, is the answer to this question. Keep yourself on track and focused on your most important responsibilities by asking yourself, over and over, What is the most valuable use of my time right now? How you can apply this law immediately: 1. Remember that you can do only one thing at a time. Stop and think before you begin. Be sure that the task you do is the highest-value use of your time. Remind yourself that anything else you do while your most important task remains undone is a relative waste of time. 2. Be clear about the most valuable work that you do for your organization. Whatever it is, resolve to concentrate on doing that specific task before anything else. Why are you on the payroll? What specific, tangible, measurable results are expected of you? And of all the different results you are capable of achieving, which are the most important to your career at this moment? Whatever the answer, this is where you must focus your energies, and nowhere else.”

“The ability to concentrate singlemindedly on your most important task, to do it well and to finish it completely, is the key to great success, achievement, respect, status, and happiness in life. This key insight is the heart and soul of this book.

“When you set more goals, try more things, engage in more activities, and explore more opportunities, your probabilities of success increase dramatically.”

“Practice "zero-based thinking" in every part of your life. Ask yourself continually, "If I were not doing this already, knowing what I now know, would I start doing it again today?" If it is something you would not start again today, knowing what you now know, it is a prime candidate for abandonment or creative procrastination.”

“Your ability to think, plan, and work hard in the short term and to discipline yourself to do what is right and necessary before you do what is fun and easy is the key to creating a wonderful future for yourself.”

“You are fully responsible for everything you are, everything you have and everything you become.”

“Your mind is designed in such a way that you cannot have an idea on the one hand without also having the ability to bring that idea into reality on the other. The very existence of an idea in your conscious mind means that you have within you and around you the capacity to turn it into reality. The only question you have to answer is, How badly do you want it?”

“Before you begin scrambling up the ladder of success, make sure that it is leaning against the right building.”

“Optimism is the one quality more associated with success and happiness than  any other.  ”

“When in doubt, check if your actions are aligned with your purpose.”

“Our greatest enemies are always our own doubts and fears. But there are no limits to what you can do, be, or have except for the limits you place on yourself.”