“application phase of the thinking process, land your ideas first with… Yourself: Landing an idea with yourself will give you integrity. People will buy into an idea only after they buy into the leader who communicates it. Before teaching any lesson, I ask myself three questions: “Do I believe it? Do I live it? Do I believe others should live it?” If I can’t answer yes to all three questions, then I haven’t landed it. Key Players: Let’s face it, no idea will fly if the influencers don’t embrace it. After all, they are the people who carry thoughts from idea to implementation. Those Most Affected: Landing thoughts with the people on the firing line will give you great insight. Those closest to changes that occur as a result of a new idea can give you a “reality read.” And that’s important, because sometimes even when you’ve diligently completed the process of creating a thought, shaping it, and stretching it with other good thinkers, you can still miss the mark.”

John C. Maxwell

“Quando entendemos o ponto de vista do próximo — entendemos o que ele está tentando fazer nove entre dez vezes ele está tentando fazer o que é certo.”

John C. Maxwell

“Learning is defined as a change in behavior. You haven't learned a thing until you can take action and use it.”

John C. Maxwell

“The greatest day in your life and mine is when we take total responsibility for our attitudes. That's the day we truly grow up.”

John C. Maxwell

“Change is inevitable. Growth is optional.”

John C. Maxwell

“Your mind will give back to you exactly what you put into it.”

John C. Maxwell

“People like people who like them.”

John C. Maxwell

“A visionary company is like a great work of art. Think of Michelangelo’s scenes from Genesis on the ceiling of the Sistine Chapel or his statue of David. Think of a great and enduring novel like Huckleberry Finn or Crime and Punishment. Think of Beethoven’s Ninth Symphony or Shakespeare’s Henry V. Think of a beautifully designed building, like the masterpieces of Frank Lloyd Wright or Ludwig Mies van der Rohe. You can’t point to any one single item that makes the whole thing work; it’s the entire work—all the pieces working together to create an overall effect—that leads to enduring greatness.”

John C. Maxwell

“Most people’s natural inclination is to judge themselves according to their best qualities while they measure others by their worst. As a result, they point to areas where their teammates need to grow. But the truth is that every person is responsible for his own growth first.”

John C. Maxwell

“The vision of the leader becomes the aspiration of the people. The impact is incredible.”

John C. Maxwell

“Most of us think wonderful things about people, but they never know it. Too many of us tend to be tight-fisted with our praise. It’s of no value if all you do is think it; it becomes valuable when you impart it.”

John C. Maxwell

“If the reaction is worse than the action, the problem usually increases. If the reaction is less than the action, the problem usually decreases.”

John C. Maxwell

“It is true: most people are more satisfied with old problems than committed to finding new solutions.”

John C. Maxwell

“If you don’t change the direction you are going, then you’re likely to end up where you’re heading…”

John C. Maxwell

“when you find yourself, you find your audience.”

John C. Maxwell


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