“Life is pretty much a selling job. Whether we succeed or fail is largely a matter of how well we motivate the human beings with whom we deal to buy us and what we have to offer. Success”

“Your vision will become clear only when you look into your heart. Who looks outside, dreams. Who looks inside, awakens.” —Carl Jung” 

“One day when the Raiders were in Oakland, a reporter visited their locker room to talk to Ken Stabler. Stabler really wasn’t known as an intellectual, but he was a good quarterback. This newspaperman read him some English prose: “I would rather be ashes than dust. I would rather that my spark should burn out in a brilliant blaze than that it should be stifled by dry rot. I would rather be a superb meteor, every atom of me in magnificent glow, than a sleepy, impermanent planet. The proper function of man is to live, not to exist. I shall not waste my days in trying to prolong them. I shall use my time.” After reading this to the quarterback, the reporter asked, “What does this mean to you?” Stabler immediately replied, “Throw deep.” Go after it. Go out to win in life.”

“When you realize that people treat you according to how they see themselves rather than how you really are, you are less likely to be affected by their behavior.”

“More than anything else, what keeps a person going in the midst of adversity is having a sense of purpose. It is the fuel that powers persistence.”

“Remember that success is just 15 percent product knowledge and it’s 85 percent people knowledge.”

“There isn’t anyone you couldn’t learn to love once you’ve heard their story.” —Fred Rogers”

“You have to link what you want to say to what others’ needs are.”

“«No es la posición lo que hace al líder, sino el líder quien establece la posición».”

“NO NOTES. This was truly an oral event. Storytellers didn’t read their stories; they told them, which allowed for eye contact.”

“people knowledge is much more important than mere product knowledge.”

“Thinking for a Change shares the way that I think on a daily basis. My wife, Margaret, says it has more of my DNA than any of my other books.”

“life.When they find someone who can communicate something of value to them, they will usually listen.”

“It's better to prepare than to repair.”

“Several years ago Dr. Maxwell Maltz’s book, Psycho-Cybernetics, was one of the most popular books on the market. Dr. Maltz was a plastic surgeon who often took disfigured faces and made them more attractive. He observed that in every case, the patient’s self-image rose with his and her physical improvement. In addition to being a successful surgeon, Dr. Maltz was a great psychologist who understood human nature. A wealthy woman was greatly concerned about her son, and she came to Dr. Maltz for advice. She had hoped that the son would assume the family business following her husband’s death, but when the son came of age, he refused to assume that responsibility and chose to enter an entirely different field. She thought Dr. Maltz could help convince the boy that he was making a grave error. The doctor agreed to see him, and he probed into the reasons for the young man’s decision. The son explained, “I would have loved to take over the family business, but you don’t understand the relationship I had with my father. He was a driven man who came up the hard way. His objective was to teach me self-reliance, but he made a drastic mistake. He tried to teach me that principle in a negative way. He thought the best way to teach me self-reliance was to never encourage or praise me. He wanted me to be tough and independent. Every day we played catch in the yard. The object was for me to catch the ball ten straight times. I would catch that ball eight or nine times, but always on that tenth throw he would do everything possible to make me miss it. He would throw it on the ground or over my head but always so I had no chance of catching it.” The young man paused for a moment and then said, “He never let me catch the tenth ball—never! And I guess that’s why I have to get away from his business; I want to catch that tenth ball!”