“There is one quality that one must possess to win, and that is definiteness of purpose, the knowledge of what one wants and a burning desire to achieve it.” 

Brian Tracy

“Regla: el pensamiento a largo plazo mejora las decisiones de corto plazo.”

Brian Tracy

“In every company which I have done strategic planning, the number-one value people choose is always integrity. The second values may be quality of products and services, caring about people, excellent customer service, profitability , innovation, entrepreneurship, and others. But integrity always comes first.”

Brian Tracy

“The way you give your name to others is a measure of how much you like and  respect yourself.”

Brian Tracy

“If you have to eat a live frog at all, it doesn't pay to sit and look at it for very long.”

Brian Tracy

“Awareness is the starting point of every quest and the outcome of every journey.”

Brian Tracy

“This is the process of “systematic desensitization.” By confronting your fear, and by repeatedly doing the thing you fear, the fear eventually disappears.”

Brian Tracy

“Just find out what other successful people do and do the same things until you get the same results. Learn from the experts. Wow! What an idea. Success”

Brian Tracy

“It Doesn’t Matter Where You Came From. All That Matters Is Where You Are Going”

Brian Tracy

“It takes only about 10 to 12 minutes for you to plan out your day, but this small investment of time will save you up to two hours (100 to 120 minutes) in wasted time and diffused effort throughout the day.”

Brian Tracy

“The only real limitation on your abilities is the level of your desires. If you  want it badly enough, there are no limits on what you can achieve.  ”

Brian Tracy

“Your mental picture of yourself has a powerful effect on your behavior. Visualize yourself as the person you intend to be in the future. Your self-image, the way you see yourself on the inside, largely determines your performance on the outside. All improvement in your outer life begins with improvements in your mental pictures, on the inside.”

Brian Tracy

“The seventh key is that you must have a major definite purpose for your life. You must have one goal that, if you accomplish it, can do more to help you improve your life than any other single goal.”

Brian Tracy

“Goals are the fuel in the furnace of achievement. The bigger your goals and the clearer they are, the more excited you become about achieving them. The more you think about your goals, the greater becomes your inner drive and desire to accomplish them.” 

Brian Tracy

“Optimism is the one quality more associated with success and happiness than any other.”

Brian Tracy


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