“Secrecy spawns isolation, not success.”

John C. Maxwell

“Nobody wants to be sold, but everyone wants to be helped.”

John C. Maxwell

“Today Matters People create success in their lives by focusing on today. It may sound trite, but today is the only time you have. It’s too late for yesterday. And you can’t depend on tomorrow. That’s why today matters.”

John C. Maxwell

“Tenderness and kindness are not signs of weakness and despair, but manifestations of strength and resolution.”

John C. Maxwell

“The Norwegians have a saying that I think captures their attitude: "There is no such thing as bad weather, only bad clothing.

John C. Maxwell

“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“If you can learn that, then no matter what happens to you, you can weather the storm and build on the good you find in any situation.”

John C. Maxwell

“A person who has a dream knows what he is willing to give up in order to go up.”

John C. Maxwell

“As a leader, you don't earn any points for failing in a noble cause. You don't get credit for being "right" as you bring the organization to a halt. Your success is measured by your ability to actually take the people where they need to go. But you can do that only if the people first buy into you as a leader. That's the reality of the Law of Buy-In.”

John C. Maxwell

“Every message that people receive is filtered through the messenger who delivers it.”

John C. Maxwell

“The way people see others is a reflection of themselves: If I am a trusting person, I will see others as trustworthy. If I am a critical person, I will see others as critical. If I am a caring person, I will see others as compassionate. If you change yourself and become the kind of person you desire to be, you will begin to view others in a whole new light. And that will change the way you interact in all of your relationships.”

John C. Maxwell

“To reach your potential you must grow. And to grow, you must be highly intentional about it.”

John C. Maxwell

“Four Unpardonable Sins of a Communicator”: being unprepared, uncommitted, uninteresting, or uncomfortable.”

John C. Maxwell

“Successful people think differently than unsuccessful people.”

John C. Maxwell

“No, none of these things are the key. When it comes right down to it, I know of only one factor that separates those who consistently shine from those who don't: The difference between average people and achieving people is their perception of and response to failure. Nothing else has the same kind of impact on people's ability to achieve and to accomplish whatever their minds and hearts desire.”

John C. Maxwell


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