“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“leadership is really more art than science.”

John C. Maxwell

“William A. Hewitt, Chairman of Deere and Company, says, “To be a leader you must preserve all through your life the attitude of being receptive to new ideas. The quality of leadership you will give will depend upon your ability to evaluate new ideas, to separate change for the sake of change from change for the sake of me.”

John C. Maxwell

“The real art of conversation is not only to say the right thing in the right place, but to leave unsaid the wrong thing at the tempting moment.”

John C. Maxwell

“Give to others? Why? I have needs too” 

John C. Maxwell

“People don’t learn from people they don’t value.”

John C. Maxwell

“greatest enemy to tomorrow’s success is sometimes today’s success.”

John C. Maxwell

“POSITIVE ATTITUDE: THE FIRST KEY TO WHAT HAPPENS IN YOU”

John C. Maxwell

“Learning is defined as a change in behavior. You haven't learned a thing until you can take action and use it.”

John C. Maxwell

“Focus on what’s important to them and you will be one of the most interesting people they’ve ever met.”

John C. Maxwell

“tell the truth interestingly.”

John C. Maxwell

“How do I fit in my area or department? • How do all the departments fit into the organization? • Where does our organization fit in the market? • How is our market related to other industries and the economy?”

John C. Maxwell

“Success is . . . knowing your purpose in life, growing to reach your maximum potential, and sowing seeds that benefit others.”

John C. Maxwell

“And most important, listen.”

John C. Maxwell

“The first step toward success is taken when you refuse to be a captive of the environment you first find yourself in.” —MARK CAINE”

John C. Maxwell


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