“What people remember most is how you make them feel.”

John C. Maxwell

“Recently I took my daughter Elizabeth out to a restaurant for lunch. The waitress, whose job it was to take care of people, made us feel that we were really inconveniencing her. She was grumpy, negative, and unhelpful. All of her customers were aware of the fact that she was having a bad day. Elizabeth looked up at me and said, “Dad, she’s a grump, isn’t she?” I could only agree with a look of disdain. Halfway through our experience I tried to change this woman’s negative attitude. Pulling out a $10 bill, I said, “Could you do me a favor? I’d like some change for this $10 bill because I want to give you a good tip today.” She looked at me, did a double take, and then ran to the cash register. After changing the money, she spent the next fifteen minutes hovering over us. I thanked her for her service, told her how important and helpful she was, and left a good tip. As we left, Elizabeth said, “Daddy, did you see how that lady changed?” Seizing this golden opportunity, I said, “Elizabeth, if you want people to act right toward you, you act right toward them. And many times you’ll change them.”

John C. Maxwell

“If you want to be productive, you should try to learn to get joy from what gives the greatest return and discipline yourself to do those things.”

John C. Maxwell

“Anytime a relationship is unequal, it cannot last—whether you are giving more than you get or getting more than you deserve.”

John C. Maxwell

“People say there are two kinds of learning: experience, which is gained from your own mistakes, and wisdom, which is learned from the mistakes of others.”

John C. Maxwell

“many people have produced great results who were not “qualified.”

John C. Maxwell

“Leaders Who Attract Followers . . . Need to Be Needed Leaders Who Develop Leaders . . . Want to Be Succeeded”

John C. Maxwell

“No puedes ser el instrumento del cambio si no experimentas ese cambio por ti mismo.”

John C. Maxwell

“The reason most major goals are not achieved is that we spend our time doing second things first.”

John C. Maxwell

“Improving your abilities in high-priority areas is always a good investment in yourself that will pay off in the long run.”

John C. Maxwell

“The true leader serves. Serves people. Serves their best interests, and in so doing will not always be popular, may not always impress. But because true leaders are motivated by loving concern, rather than a desire for personal glory, they are willing to pay the price

John C. Maxwell

“A young concert violinist was asked the secret of her success. She replied, “Planned neglect.” Then she explained, “When I was in school, there were many things that demanded my time. When I went to my room after breakfast, I made my bed, straightened the room, dusted the floor, and did whatever else came to my attention. Then I hurried to my violin practice. I found I wasn’t progressing as I thought I should, so I reversed things. Until my practice period was completed, I deliberately neglected everything else. That program of planned neglect, I believe, accounts for my success.”

John C. Maxwell

“There’s only one thing more contagious than a good attitude—and that’s a bad attitude.”

John C. Maxwell

“Just remember that if you’re not working at your game to the utmost of your ability, there will be someone out there somewhere with equal ability. And one day you’ll play each other, and he’ll have the advantage.”

John C. Maxwell

“Words are the currency of ideas and have the power to change the world.”

John C. Maxwell


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