“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“The sum of all your thoughts comprises your overall attitude.”

John C. Maxwell

“When you know your purpose and priorities and you have ordered your day, week, or year according to them, you have a clarity of thought that strengthens everything you do.”

John C. Maxwell

“Dos de las maneras más rápidas para conectarse con otra persona son hacer preguntas y pedir ayuda.”

John C. Maxwell

“The bookends of success are starting and finishing.”

John C. Maxwell

“A man must be big enough to admit his mistakes, smart enough to profit from them, and strong enough to correct them.”

John C. Maxwell

“When the leader lacks confidence, the followers lack commitment.” 

John C. Maxwell

“capítulo quinze A lei da vitória Líderes descobrem uma forma de a equipe vencer Você já pensou sobre o que diferencia os líderes que vencem dos que sofrem derrotas? O que é preciso para tornar uma equipe vencedora? É difícil identificar”

John C. Maxwell

“you have to experience a lot of failure to achieve success. And the more failure you go through, the higher your success."

John C. Maxwell

“Integrity: The leader’s life and words match. Justice: The leader rejects dishonest gain. Convictions: The leader’s values won’t allow him or her to accept bribes. Positive focus: The leader refuses to dwell on destructive issues. Pure: The leader disciplines his or her mind to remain clean and pure. Secure: The leader is firm, stable in his identity and source of strength. The Maxwell Leadership Bible”

John C. Maxwell

“Understanding changes minds. Action changes lives.”

John C. Maxwell

“What can I say to get others involved around the table? How can I draw them in?”

John C. Maxwell

“When talented teams don’t win, examine the leadership.”

John C. Maxwell

“Every message that people receive is filtered through the messenger who delivers it.”

John C. Maxwell

“We cannot become what we need by remaining what we are.”

John C. Maxwell


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