People buy into the leader before they buy into the plan.”

John C. Maxwell

“Even the choicest words lose their power when they are used to overpower.”

John C. Maxwell

“In the end, people are persuaded not by what we say, but by what they understand.” 

John C. Maxwell

“Talent is a gift, but character is a choice.”

John C. Maxwell

“Imagen es lo que la gente piensa que somos. Integridad es lo que en realidad somos.” 

John C. Maxwell

“In 1997,I wrote a book called The Success Journey. It offers an overview on what it means to be successful. In it I define success in these terms: Knowing your purpose in life Growing to reach your potential Sowing seeds that benefit others”

John C. Maxwell

“Believe in the value of others. Carlisle said, “A great man shows his greatness by the way he treats the little man.” The value you place on people determines whether you are a motivator or a manipulator of men.”

John C. Maxwell

“Major barriers to successful planning are fear of change, ignorance, uncertainty about the future, and lack of imagination.”

John C. Maxwell

“«Los cerebros son como los corazones, van donde se les aprecia».”

John C. Maxwell

“Successful people do daily what unsuccessful people do occasionally. They practice daily disciplines. They implement systems for their personal growth. They make it a habit to maintain a positive attitude

John C. Maxwell

“Se dice que un individuo puede vivir cuarenta días sin comida, cuatro días sin agua, cuatro minutos sin aire, pero solo cuatro segundos sin esperanza.”

John C. Maxwell

“Success on any major scale requires you to accept responsibility . . . In the final analysis, the one quality that all successful people have is the ability to take on responsibility.”

John C. Maxwell

“Our business in life is not to get ahead of others, but to get ahead of ourselves—to break our own records, to outstrip our yesterday by our today.”

John C. Maxwell

“Realize that the guys who criticize will minimize the guys whose enterprise rises above the guys who criticize and minimize.”

John C. Maxwell

“As Thomas Jefferson proclaimed, “In matters of fashion, swim with the current. In matters of conscience, stand like a rock.”

John C. Maxwell


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