“You don’t really understand people until you hear their life story. If you know their stories, you grasp their history, their hurts, their hopes and aspirations. You put yourself in their shoes. And just by virtue of listening and remembering what’s important to them, you communicate that you care and desire to add value.”

John C. Maxwell

“Successful and unsuccessful people do not vary greatly in their abilities. They vary in their desires to reach their potential.”

John C. Maxwell

“To achieve any worthy goal, you must take risks. Amelia Earhart believed that, and her advice when it came to risk was simple and direct: "Decide whether or not the goal is worth the risks involved. If it is, stop worrying.”

John C. Maxwell

“Every message that people receive is filtered through the messenger who delivers it.”

John C. Maxwell

“If you pair excellence with humility, people not only won’t run over you, they will respect you.”

John C. Maxwell

“Efficiency is the foundation for survival. Effectiveness is the foundation of success.”

John C. Maxwell

“Leadership is responsible. Losing is unacceptable. Passion is unquenchable. Creativity is essential. Quitting is unthinkable. Commitment is unquestionable. Victory is inevitable.”

John C. Maxwell

“You could use the 80/20 rule. Give 80 percent of your effort to the top 20 percent (most important) activities. Another way is to focus on exceptional opportunities that promise a huge return. It comes down to this: give your attention to the areas that bear fruit.”

John C. Maxwell

“If you're not failing, you're probably not really moving forward.”

John C. Maxwell

“The first responsibility of a leader is to define reality.” That can happen only when the leader is willing to hear and face the truth.”

John C. Maxwell

“Connectors create an experience everyone enjoys.”

John C. Maxwell

“The winner’s edge is in the attitude, not aptitude.”

John C. Maxwell

“French essayist Michel Eyquem de Montaigne wrote, “The value of life lies not in the length of days, but in the use we make of them; a man may live long yet live very little.” The truth is that you can spend your life any way you want, but you can spend it only once.”

John C. Maxwell

“«Uno no puede enemistarse con las personas e influir en ellas al mismo tiempo».”

John C. Maxwell

“Quando entendemos o ponto de vista do próximo — entendemos o que ele está tentando fazer nove entre dez vezes ele está tentando fazer o que é certo.”

John C. Maxwell


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