“As Thomas Jefferson proclaimed, “In matters of fashion, swim with the current. In matters of conscience, stand like a rock.”

John C. Maxwell

“Tell them how much you appreciate them.”

John C. Maxwell

“many people have produced great results who were not “qualified.”

John C. Maxwell

“Happiness simply cannot be relied upon as a measure of success.”

John C. Maxwell

“EXAMPLES OF THE PARETO PRINCIPLE: TIME 20 percent of our time produces 80 percent of the results. COUNSELING 20 percent of the people take up 80 percent of our time. PRODUCTS 20 percent of the products bring in 80 percent of the profit. READING 20 percent of the book contains 80 percent of the content. JOB 20 percent of our work gives us 80 percent of our satisfaction. SPEECH 20 percent of the presentation produces 80 percent of the impact. DONATIONS 20 percent of the people will give 80 percent of the money. LEADERSHIP 20 percent of the people will make 80 percent of the decisions. PICNIC 20 percent of the people will eat 80 percent of the food!” 

John C. Maxwell

“We can change our whole life and the attitude of people around us simply by changing ourselves. —RUDOLF DREIKURS”

John C. Maxwell

“Several years ago Dr. Maxwell Maltz’s book, Psycho-Cybernetics, was one of the most popular books on the market. Dr. Maltz was a plastic surgeon who often took disfigured faces and made them more attractive. He observed that in every case, the patient’s self-image rose with his and her physical improvement. In addition to being a successful surgeon, Dr. Maltz was a great psychologist who understood human nature. A wealthy woman was greatly concerned about her son, and she came to Dr. Maltz for advice. She had hoped that the son would assume the family business following her husband’s death, but when the son came of age, he refused to assume that responsibility and chose to enter an entirely different field. She thought Dr. Maltz could help convince the boy that he was making a grave error. The doctor agreed to see him, and he probed into the reasons for the young man’s decision. The son explained, “I would have loved to take over the family business, but you don’t understand the relationship I had with my father. He was a driven man who came up the hard way. His objective was to teach me self-reliance, but he made a drastic mistake. He tried to teach me that principle in a negative way. He thought the best way to teach me self-reliance was to never encourage or praise me. He wanted me to be tough and independent. Every day we played catch in the yard. The object was for me to catch the ball ten straight times. I would catch that ball eight or nine times, but always on that tenth throw he would do everything possible to make me miss it. He would throw it on the ground or over my head but always so I had no chance of catching it.” The young man paused for a moment and then said, “He never let me catch the tenth ball—never! And I guess that’s why I have to get away from his business; I want to catch that tenth ball!”

John C. Maxwell

“Most people who decide to grow personally find their first mentors in the pages of books.”

John C. Maxwell

“UCLA psychology professor emeritus Albert Mehrabian discovered that face-to-face communication can be broken down into three components: words, tone of voice, and body language.”

John C. Maxwell

“Si estás trabajando en algo emocionante que realmente te importa, nadie tiene que empujarte. La visión te jala. —STEVE JOBS”

John C. Maxwell

“Don't let your learning lead to knowledge; let your learning lead to action.”

John C. Maxwell

“You’re more likely to act yourself into feeling than feel yourself into action.”

John C. Maxwell

“When people follow a leader because they have to, they will do only what they have to. People don’t give their best to leaders they like least. They give reluctant compliance, not commitment. They may give their hands but certainly not their heads or hearts.”

John C. Maxwell

“This poster in a Nordstrom’s department store once caught my attention: “The only difference between stores is the way they treat their customers.” That’s a bold statement. Most stores would advertise the quality of their merchandise or their wide selection as what sets them apart from the rest. The difference between Nordstrom’s and other stores, according to an employee of the competition, is that other stores are organization-oriented; Nordstrom’s is people-oriented. Their employees are trained to respond quickly and kindly to customer complaints. As a result, according to writer Nancy Austin, “Nordstrom’s doesn’t have customers; it has fans.” A study by TARP, Technical Assistance” 

John C. Maxwell

“Will the reader turn the page?”

John C. Maxwell


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